For Australian trades & service businesses

Every quote chased. Every call answered. You approve every message.

Small systems that follow up the work you've already won — so jobs stop slipping through while you're on the tools.

Nothing sends without your OK Your email & number Opt-outs honoured, every time
A plumber leaning on his ute at the end of the day, checking his phone

The gate · in every system

Nothing sends until you say go.

Every draft, every time, whichever system wrote it. Approve it, edit it, or kill it — and the decision is logged with a timestamp either way. The only way past the gate is you switching it off yourself, deliberately, one system at a time.

On by default · no silent sends

Systems we build

One engine · different triggers

Same infrastructure underneath — a trigger, a draft, an approval gate, sending, a reply handler. Only what starts it changes. Grouped by what it does for the business.

Win customers

New work

Outbound

Live

Finds people worth writing to, drafts one email each, and holds every draft at the gate until you approve it. Running now, with real results below.

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Get paid

Money already earned

Quote Follow-Up

Built · not live yet

Quote sent → chased on a set cadence until signed, declined or silent. The figure in every chase is checked against the quote.

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Invoice Chasing

On request

Invoice overdue → reminders at a steady cadence until it's paid. Will be designed to stay inside Australia's debt collection guideline on how often and how you contact people.

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Keep customers

Repeat work

Review Requests

Built · not live yet

Job marked done → review requested, one reminder, then it closes. Never asks for a good review, only a review.

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Service Reminders

On request

Service due → the customer hears from you before they think to look elsewhere. For work that comes back every six or twelve months.

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Past-Customer Reactivation

On request

A year since they last booked → one well-timed message. Often run as a single seasonal campaign rather than an ongoing system.

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Add-ons

Faster replies

Missed-Call Reply

Built · not live yet

Call goes unanswered → text back in seconds, owner alerted. Never texts a call that was answered.

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Enquiry Response

On request

Web form or marketplace lead arrives → a reply within minutes, while they're still choosing who to call.

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Something else

Scoped with you

Custom Build

By enquiry

Your trigger, your rules → the same engine wired to a process we scope with you.

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Made to fit your business

Your wording, your timing, your rules.

  • Messages written in your voice, signed by you
  • You approve every message, or let clean ones go automatically
  • Public holidays in your customer's state skipped
  • Opt-outs honoured across everything, instantly
  • You choose how often follow-ups go out, and how many
  • Take one system or several
Hooking into the tools you already use (ServiceM8, Tradify, Xero and so on) is built per client, for the tool you actually run. Anything beyond these settings is a Custom Build.

Four statuses, and each one means exactly what it says. Live: sending real messages today — only Outbound. Built · not live yet: built and tested end to end, every rule enforced, but writing to a local outbox instead of delivering. On request: not built yet — built for the first client who needs it, on the same engine and the same gate. By enquiry: an engagement scoped with you. Nothing on this page claims to be running until it is.

What's built

One gate · three triggers

One approval gate, shared by every system.

There is a single implementation of “nothing sends without a human”. Each system registers its own rules; the gate applies them identically and knows nothing about which system produced a draft. Two copies of that logic would drift, and the promise would quietly stop being true.

  • The gateA draft that fails its check cannot be approved at all — the button refuses rather than asking twice. Editing an approved draft revokes the approval and re-checks from scratch.
  • At sendEvery rule runs again at the moment of sending, not only when drafted. An opt-out or a signed quote between approval and send stops the message.
  • Opt-outOne list across every system and both channels. Stop hearing from one, stop hearing from all — a customer doesn't think in terms of your subsystems.
  • The logEvery stage change is recorded with a timestamp, including the ones that sent nothing. A call that produced no text is a decision with a reason, not a gap.

Verified by 158 automated checks: 44 unit tests, 38 end-to-end steps through the real API, 49 adversarial probes that try to bypass the gate, and 27 checks on this site. The adversarial pass is the one that matters — it found three defects, including compliance rules that could be evaded by spacing out letters.

Auto mode

Off by default · per system

You can switch the gate off. The rules get stricter when you do.

Reading every draft stops being realistic at volume, so auto mode exists. It is not the same product with the safety removed — when nobody is reading, less gets through, not more.

  • StricterOnly a clean pass sends. In manual mode you can read a flagged draft and send it anyway; auto mode cannot. Anything flagged waits for a person.
  • Checked firstAddresses are verified before a draft is written. Role addresses, disposable domains and obvious typos never reach the drafting step at all.
  • Fails closedTwo bounces in a single sending run switches auto mode off for that system and puts everything back in front of you, with the reason on the record.
  • AuditableEvery message records whether a human or the machine approved it. You can always answer "who sent this".

Off unless you turn it on, one system at a time, and reversible in a click. The gate is the default because it is the part worth paying for — auto mode is for when you have read enough of them to know what the system writes.

The honest part

Every number here was measured.

No projections, no industry averages, no "up to". If a figure appears on this page, it came out of the system, and the note says when.

Sourced below · last read 23 Sep 2026

What it's actually done

Measured, not modelled

797Emails sent1
44Replies · 5.5%2
22Positive3
4Paying clients4

Built and run for ClipZone since June 2026.

The gate · try it Sample data · nothing is sent
0 approved

    Notes

    1. Total emails sent from the outbound system for ClipZone between June 2026 and 23 September 2026. Counts sends, not recipients — a contact in a sequence receives more than one.
    2. Replies are distinct human responses, excluding bounces and automatic out-of-office messages. The rate is replies divided by emails sent.
    3. Replies classified as positive — interested, or asking to talk. Classification is reviewed by hand, so treat it as a judgement rather than a hard count.
    4. Clients paying at 23 September 2026. Not a cumulative total: it is the number paying on that date.

    How it works

    Your account · your call

    Your domain, your Gmail

    It sends from your own address, not a shared pool. The relationship and the reputation stay yours.

    You approve every email

    Drafts wait at the gate. You read them, edit them, or bin them. Nothing goes out on its own.

    Every message has a working opt-out

    One click, honoured immediately, and that address is never contacted again.

    Every email identifies the sender and carries a functional unsubscribe, and opt-outs are actioned on receipt — the requirements of the Spam Act 2003 (Cth).

    What happens after you book

    No surprises

    Live within a week. You see everything first.

    Most of the setup happens on day one. The rest is you checking our work: nothing reaches a customer until you've seen exactly what it says and who it goes to.

    1. Call, scope and kickoff Day 1

      One sitting. We work out where jobs are slipping through, agree a fixed price in writing, and collect your sign-off, a few messages you've sent, your customer list and anyone who's asked not to be contacted.

    2. Your accounts connected Day 1

      Messages come from your own email and number. We start your email authentication the same day so nothing lands in spam, and clear out dead addresses before anything is written. For Outbound we also set up a separate sending domain, so your main business email is never at risk.

    3. Draft wording in your inbox Day 1

      Every message template, written in your voice, sent to you that afternoon.

    4. You approve the wording Day 2

      Read it with a clear head, change anything. Nothing sends on wording you haven't signed off.

    5. A short dry run Days 2–4

      It runs on your real jobs and quotes but sends nothing. You see exactly what would have gone out, and to whom, before anything does.

    6. Live, with you approving every message Day 5

      Running from the end of the first week. For the first month every message still waits for your OK — live, just with you saying yes to each one. Outbound starts at a handful of emails a day and builds up while the inbox warms up.

    7. A review at four weeks Week 4

      Replies, bookings, money chased. Then you decide whether any system should run on its own. Your decision, never the default.

    8. Ongoing Weekly

      One short summary a week with the numbers that matter, and a monthly check-in.

    OutboundLive within a week, starting small. Full volume after 3–4 weeks of warm-up, so your emails keep landing in inboxes.
    Built, not live yet3–4 weeks for the first client, while we connect it to a real inbox. A week after that.
    On requestBuild time added and quoted separately, before you commit.

    Start

    Twenty minutes to see whether it fits.

    If your list is too small or your margins won't carry it, we'll tell you on the call.

    Setup from $1,500. $400/month to run it.